Influence The Psychology of Persuasion

I have just finished reading 2 books that I recommend very highly. Influence: The Psychology of Persuasion and Yes 50 Proven Ways to Be Persuasive. Both by Robert Cialdini. All marketers must learn Influence and Persuasion if they want to make money online. I reveal the Top 6 concepts in this video. Check it out Now.

6 Core Elements of Influence The Psychology of Persuasion

1. Social Proof

People tend to do what the crowd is doing. They figure if most people are all doing the same thing then they should as well.

2. Authority

People make buying decisions more easily when guided or influenced by someone with knowledge or authority in a certain industry. This is why companies use Celebrities as spokespeople.

3. Liking (Know Like Trust)

People will only buy things from people that they Know, Like and Trust. If you want to persuade people to buy from you they need to like and trust you.

4. Reciprocity

People by nature have been trained to reciprocate. If you give something to someone before asking them to buy anything from you they will feel more compelled to buy it now. This is why many marketers give so much Great Free stuff these days.

5. Commitment and Consistency

Stats show that once someone commits to doing something there is a good chance they will follow through. This why you see so many $1 trials showing up everywhere. They know that you will stick around because the deal was check it out for $1 if you like it pay $47 next month.

6. Scarcity

Basic supply and demand theory. “We only have XX amount left and they are selling fast!” People are more motivated by fear of loss than the joy of gain. Scarcity will influence someone to buy rather than “think about it.”

I strongly suggest you get these two books by Robert Cialdini as they will give you a quick education on Influence The Psychology of Persuasion. If you were to just implement and master the six tips that I have outlined in my video you will increase your sales and conversions tremendously.

If you have no influence and if you cannot be persuasive you are just wasting your time online if you are trying to sell anything. People are getting a lot more sophisticated and educated, yet these time honored and proven influence and persuasion techniques have stood the test of time. NLP and hypnosis are also cool to learn but take much more time. Again I suggest you grab these 2 books and learn to have some Influence and persuasion right away.

10 Dofollow Blog Directories

Get Backlinks from Dofollow Blog Directories

Blog Directories are an awesome way to get Free Traffic and to improve your SEO. While just having these sites list you is beneficial, the REAL benefit is when a good blog directory links to you. 1 Way links from a high PR (page rank) site provides some much needed link juice to your site for Google to drink up. Think of each link TO your site as a vote that says that you have a good or valuable website.

The first thing you want to accomplish with your blog is to have good content. Many people say that content is king. While that is true a more accurate statement is  Optimized Content is King. After all it makes no sense to have the best blog in the world if no one can find it. So the key to making money online with your blog is to have good content that is also optimized and to have lots of backlinks (votes) confirming that.

Now there are many ways to count the votes that you get through links. Some sites have a high PR which means Google views their links as both valuable and credible. Another type of link is reciprocal (You link to me so I link to you) which is OK but Google just feels like you and your best friend are voting for each other. You could always get good links from “popular” or high traffic sites BUT that is often only good for people clicking over to your site and does NOT necessarily increase your SEO rankings.

The links you may get on the popular sites aren’t good for SEO because they are NO Follow links. Meaning they are giving you a vote but “off the record”. Most sites or wordpress blogs are nofollow because of the great number of spammers out there who try to get backlinks from sites by blasting ten of thousands of spammy porn, medication and gambling links to 1000’s of sites and blogs everyday. By a link being nofollow google will NOT index it and thus not associate your site with these bad ones.

The downside of this is that most of your comments on blogs is not followed and therefor no votes are passed on. Boooo! If you are trying to build some SEO and authority for your site then you want to look for sites that DoFollow. Once you find these sites add some Valuable comments to the blog and if you do you are permitted to leave a backlink to your website as well. This does 3 things. It helps the blog have more activity and content, someone may click on your link to check out your site and Google will count this dofollow link as a positive vote for your site.

Better than just any old site linking back to you with a dofollow backlink, you can power up this whole concept and have a dofollow Blog Directory give you a powerful backlink. Most blog directories out there are nofollow but there are lots of dofollow blog directories now as well. Below we have assembled a list of 10 Awesome dofollow blog directories and dofollow rss directories that will help you get some quick backlinks and hopefully get you some link juice for google rankings and some traffic to your site. Best of all these dofollow blog directories listed here are ALL Free.

While Technorati is probably the best here, these are in no particular order.

1. Technorati
2. Zimbio
3. Blogsrater.com
4. Million RSS
5. Ice Rocket
6. Follow List
7. B4 Blogs
8. Eaton Web
9. eMarketing Blogs
10. Bloggapedia

Once you have jumped on this quickstart list of 10 hit up google and type in “dofollow blog directories” and try to find others when you get a chance. If anybody knows any other dofollow blog directories or blogs please feel free to leave in the comment box. Perhaps I will add them to a more extensive list and post in the future.